Advertising Disclosure

Transparency Commitment

MetricWise is committed to transparency in all our advertising relationships and business partnerships. This disclosure provides comprehensive information about how we may be compensated when you click certain links or purchase services through our recommendations.

We believe in honest, ethical business practices and want you to understand any financial relationships that might influence the content and recommendations we provide. This commitment to transparency builds trust and ensures you can make informed decisions about our services and recommendations.

FTC Compliance: This disclosure complies with the Federal Trade Commission's requirements for clear and conspicuous disclosure of material connections between advertisers and endorsers.

Affiliate Relationships and Partnerships

Affiliate Program Participation

MetricWise participates in various affiliate programs with analytics tools, software providers, and marketing platforms that we genuinely use and recommend to our clients. When you purchase these tools through our affiliate links, we may receive a commission.

Tools We May Earn Commissions From:

  • Google Analytics and Google Ads training programs
  • Marketing automation and analytics software platforms
  • Data visualization and business intelligence tools
  • A/B testing and conversion optimization platforms
  • Professional development and certification courses

Commission-Based Link Policy

We only recommend tools and services that we have personally tested, use in our own business, or believe will genuinely benefit our clients based on our professional experience.

Quality Over Commission

Our recommendations are based on quality and value, not commission rates. We prioritize tools that deliver genuine results for marketing analytics.

Honest Reviews

All product reviews and recommendations reflect our honest professional opinion, regardless of potential financial compensation.

Alternative Options

We provide information about alternative solutions, including free and non-affiliate options when appropriate.

Product Recommendation Standards

Our product recommendation process follows strict professional standards to ensure we only endorse tools that provide genuine value:

  • Personal testing and evaluation period
  • Client feedback and results analysis
  • Comparison with alternative solutions
  • Cost-benefit analysis for different business sizes
  • Technical support and documentation quality
  • Integration capabilities and ease of use
  • Privacy and security compliance
  • Long-term viability and company stability

Financial Relationship Transparency

We maintain complete transparency about our financial relationships and potential conflicts of interest:

Commission Range: Affiliate commissions typically range from 10% to 30% of the purchase price, depending on the product and program terms.

Payment Timing: Commissions are usually paid 30-60 days after a successful purchase and refund period.

Disclosure Requirement: All affiliate links are clearly marked with appropriate disclosures at the point of recommendation.

Revenue Impact: Affiliate income represents less than 15% of our total business revenue, ensuring client service remains our primary focus.

Sponsored Content and Paid Promotions

Sponsored Content Identification

Any content that has been sponsored or paid for by third parties is clearly labeled and identified. We maintain editorial independence and ensure all sponsored content provides genuine value to our audience.

Sponsored Content Standards:

  • Clear labeling with "Sponsored," "Paid Partnership," or "Advertisement" notices
  • Content must align with our professional standards and audience interests
  • Factual accuracy and honest representation requirements
  • Editorial control over content quality and presentation
  • Right to refuse sponsorships that don't align with our values

Brand Partnership Policies

We occasionally partner with brands and companies that align with our mission to help businesses improve their marketing analytics:

Partnership Criteria

  • • Must provide genuine value to marketing analytics professionals
  • • Companies must demonstrate ethical business practices
  • • Products or services must meet our quality standards
  • • Brand values must align with our commitment to transparency

Content Independence

Even in sponsored partnerships, we maintain full editorial control over content creation, ensuring all information remains accurate, helpful, and unbiased.

Content Authenticity Guarantee

We guarantee the authenticity and integrity of all content, whether sponsored or organic:

Organic Content

  • • Based entirely on our professional experience
  • • Reflects genuine insights and recommendations
  • • No hidden financial motivations or conflicts
  • • Created to provide maximum value to readers

Sponsored Content

  • • Clearly labeled and disclosed to readers
  • • Meets the same quality standards as organic content
  • • Provides genuine insights despite compensation
  • • Subject to our editorial review and approval

Third-Party Advertising Networks

External Advertising Networks

Our website may display advertisements from third-party advertising networks. These ads are served by external companies and are not directly controlled by MetricWise.

Advertising Networks We May Use:

  • Google AdSense and Google Ad Manager
  • Professional industry publication ad networks
  • LinkedIn advertising and sponsored content
  • Industry-specific marketing and analytics platform ads

Behavioral Targeting Disclosure

Third-party advertising networks may use behavioral targeting to display relevant advertisements based on your browsing history and interests:

How Behavioral Targeting Works

  • • Tracking pixels and cookies collect browsing behavior data
  • • Ad networks analyze interests and demographics
  • • Relevant ads are displayed based on inferred preferences
  • • No personally identifiable information is shared without consent

Your Control Options

You can opt out of behavioral targeting through your browser settings, industry opt-out tools, or by managing your cookie preferences on our website.

Cookie Usage for Advertising

Advertising networks use cookies and similar technologies to deliver relevant ads and measure advertising effectiveness:

Advertising Cookies

  • • Track ad impressions and clicks
  • • Prevent showing duplicate ads
  • • Measure campaign effectiveness
  • • Enable frequency capping

Personalization Data

  • • Industry interests and preferences
  • • Company size and market segments
  • • Professional role and responsibilities
  • • Content engagement patterns

Privacy Note: For detailed information about our cookie usage and your options for managing advertising cookies, please review our Cookie Policy.

Ad Personalization Practices

We strive to ensure that any advertising displayed on our website is relevant and valuable to our professional audience:

Industry Relevance: Ads are targeted to marketing and analytics professionals

Quality Standards: We maintain guidelines for ad quality and appropriateness

User Experience: Ad placement is designed to not interfere with content consumption

Content Alignment: Advertisements are contextually relevant to page content when possible

User Rights and Controls

Ad Preference Management

You have several options for controlling the advertisements you see and managing your advertising preferences:

Browser Controls

  • • Block or allow cookies through browser settings
  • • Enable private browsing or incognito mode
  • • Install ad-blocking browser extensions
  • • Clear browsing data and cookies regularly

Platform Controls

  • • Google Ads Settings for personalized advertising
  • • Facebook advertising preferences
  • • LinkedIn ad preferences and settings
  • • Industry-specific opt-out tools and preferences

Opt-Out Procedures

If you prefer not to receive targeted advertising, you can opt out through several methods:

Industry Opt-Out Tools

  • • Digital Advertising Alliance (DAA) opt-out page
  • • Network Advertising Initiative (NAI) opt-out tool
  • • European Interactive Digital Advertising Alliance (EDAA)
  • • Individual advertising network opt-out pages

Direct Contact

You can also contact us directly to request removal from any advertising lists we maintain or to ask questions about advertising practices on our website.

Data Collection for Advertising

Understanding what data is collected for advertising purposes helps you make informed decisions about your privacy:

Data We May Collect

  • • Pages visited and content viewed
  • • Time spent on different sections
  • • Click-through patterns and engagement
  • • General location (country/region level)

Data We Don't Collect

  • • Personal contact information for ads
  • • Detailed personal or financial data
  • • Private communications or messages
  • • Sensitive personal characteristics

Privacy Rights Under Regulations

Under GDPR and other privacy regulations, you have specific rights regarding advertising data:

  • Right to Know: Information about what advertising data is collected and how it's used
  • Right to Access: Request copies of advertising-related data we maintain about you
  • Right to Rectification: Correct inaccurate information in advertising profiles
  • Right to Erasure: Request deletion of advertising data under certain circumstances
  • Right to Object: Opt out of advertising data processing for marketing purposes
  • Right to Portability: Receive advertising preference data in a machine-readable format

Questions About Advertising Practices

If you have questions about our advertising disclosure, affiliate relationships, or advertising practices, please contact us:

General Inquiries

advertising@domain.com
+357 25 674 893
Monday-Friday, 9 AM - 6 PM CET

Written Correspondence

MetricWise - Advertising Disclosure
34 Omirou Street
3095 Limassol
Cyprus

Response Time: We typically respond to advertising-related inquiries within 48 hours during business days.

Disclosure Updates

This advertising disclosure may be updated periodically to reflect changes in our advertising relationships, practices, or applicable regulations. Material changes will be communicated through appropriate channels.

Last Updated: October 8, 2025
Effective Date: October 8, 2025
Review Schedule: Quarterly review and updates as needed